NEW FUNDRAISING OPPORTUNITY FOR SMALL AND MEDIUM SIZED UK CHARITIES AS
"DAYS" LAUNCHES MASTERCARD
Small and medium sized registered charities across the UK are
welcoming the opportunity for a new income stream thanks to a unique
credit card launched by fundraising organisation "Donate As You
Spend" (DAYS).
When applying for a card, simply complete your MasterCard application with DAYS using the simple form, and they make donations to your chosen charity including a percentage
of every £ spent on the card. This way, smaller charities can now
capitalise on the benefits of credit card fundraising techniques that
have previously only been available to the larger charity players.
DAYS, whose primary aim is to provide the products and mechanisms
that allow consumers to give financial support to their chosen
charitable causes through every day spending, has joined forces with
Sygma Bank UK, a leading provider of innovative credit
programmes.
"For several years we have been looking for a retail financial
services provider with the vision and flexibility to open up the credit
card market to the thousands of charities who, due to their small size,
have traditionally been excluded from this lucrative fundraising
opportunity, "commented Terry Harvey, Chief Executive of DAYS.
"In Laser we have found a partner with a strong presence in the
card market, a good understanding of working with affinity partners, and
a willingness to tailor our card product to fit our requirements and
those of our charity partners."
He added," Any UK registered charity can apply to become a DAYS
MasterCard partner and we are receiving a tremendous amount of interest
in this product. In addition to the financial benefits, charities can
retain complete control over their card programme as they are
responsible for generating card applications through their own
fundraising contacts rather than handing over their mailing lists to the
card provider in the traditional way."
The donations from DAYS for taking out and using the DAYS MasterCard
attract Corporate Gift Aid.
For further information about DAYS or the new MasterCard product,
please contact Terry Harvey on 01323 841253 or
Barry Wright on 01753
863418.
For an Independent Viewpoint from
Motley Fool, see http://www.fool.co.uk/news/comment/2006/c060904a.htm?ref=foolwatch